AMM Events & Meetings
As part of AMM's commitment to advancing the value and future of professional medical media, AMM hosts educational forums, networking opportunities, fundraising initiatives, and signature events throughout the year.
Upcoming Events
JUNE
AMM June Educational Forum: 2027 Media Outlook & Strategy Summit
Join your fellow AMM members for an essential educational program designed to equip pharma media agencies and suppliers with the critical insights needed to navigate and lead in the dynamic 2027 landscape.
This focused two-hour session provides exclusive access to vital industry updates, expert analysis, and invaluable networking opportunities, serving as your strategic starting point for the year ahead.
Date: Thursday, June 11, 2026 Time: 11:00 AM – 1:00 PM EST (Program with Lunch) Location: SSCG Media Group | Omnicom 100 West 33rd St, New York City, NY 10001
Program Highlights
CHC Policy Briefing As a proud member of the Coalition of Healthcare Communications (CHC), AMM is pleased to offer this exclusive member benefit. This session delivers vital intelligence on the latest policy news and emerging trends directly impacting the healthcare media landscape. Jim Potter from the Coalition of Healthcare Communications will provide a concise, actionable update, ensuring you are informed and prepared for the regulatory shifts of 2027.
Emerging Media Panel Dive deep with our expert panel as they explore the innovations, critical trends, and strategic priorities that will fundamentally reshape media recommendations for 2027 and beyond. This essential session will specifically address the transformative power of AI-driven personalization, alongside other pivotal themes influencing our industry.
- Keenan Bacchus, Product Manager, Johnson & Johnson
- Danielle Tate, EVP, Client Lead, Publicis Health Media
- Dan Lynch, Director, Insights & Analytics Operations, M3
- Moderated by SSCG Media Group
Registration Required: All attendees must be pre-registered. Registration closes June 9, 2026.
JULY
AMM Sports Day
Join AMM Sports Day for a full day of golf, pickleball, pool access, yoga, networking, cocktails, dinner, raffles, and awards at Raritan Valley Country Club.
Date: Monday, July 13, 2026 Location: Raritan Valley Country Club
Schedule Highlights
- 10:00 AM - Golf Registration & Lunch
- 12:00 PM - Shotgun Start Golf Tournament
- 12:30 PM - Pickleball Tournament and Pool/Yoga Registration
- 1:00 PM - Pickleball Tournament, Yoga, and Pool Access
- 5:00 PM - Cocktail Hour
- 6:00 PM - Dinner, Raffles & Awards
SEPTEMBER
Educational Forum
Date: Wednesday, September 17, 2026 Time: 12:00 PM - 2:00 PM Location: In person at CMI Philadelphia
OCTOBER / NOVEMBER
Charity Event
Date: TBD Time: TBD Location: In person - TBD
Selected Past Event Recordings
Who Attends AMM Meetings? Representatives of member companies, including pharma, agencies, and media professionals, come together at AMM events for education, insight, and community.
October Educational Forum: Modernizing Medical Media Tuesday, October 3, 2023 Matt Lewis, MPA, Global Chief Artificial and Augmented Intelligence Officer, Inizio Members Only recording and selected slides
February Educational Forum: Cookieless in 2024 and 2025 Thursday, February 8, 2024 Featuring speakers from ID5.io and IQVIA Members Only recording
April Educational Forum: AI Adoption in Healthcare Advertising Thursday, April 11, 2024 Featuring Sermo, Google, Salesforce, Doximity, and CMI Media Group Members Only recording
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