2023 Board of Directors


Peter Palmer, President

An HCP audience advertising sales leader for 26 years experienced in multimedia solutions for pharmaceutical promotional and advertising purposes.


Darren Sextro, Treasurer
American Academy of Family Physicians

Darren Sextro is the Director of Journal Media at the American Academy of Family Physicians (AAFP). He has worked in business-to-business publishing since 1987, and since 2003 he has served in various oversight roles, specifically within medical media. At the AAFP, Darren is responsible for content development and publishing operations, including brand monetization strategies, for American Family Physician, FPM Journal, FP Essentials, FP Comprehensive, and Annals of Family Medicine.

Jennifer Badua, Secretary
NEJM Group/ Massachusetts Medical Society

Jennifer leads the global reprints, permissions, and advertising sales and support teams at NEJM Group. In this role, she is responsible for all aspects of NEJM Group’s media business, including digital and print advertising sales, reprints and permissions sales, production, operations, client services, sales support, and the marketing team which supports the media client base. Before this role, Jennifer held multiple positions within the media business at NEJM Group.

From 2010 to 2013, she served as Director of Business Development at the Journal of Bone & Joint Surgery (JBJS) where she focused on establishing their digital advertising portfolio and identifying new business ventures.

Jenn’s Pharma-focused professional path was forged early in her career as a Clinical Trials Coordinator at Ferring Pharmaceuticals in Kiel, Germany.


Stephen Jezzard, Immediate Past President
Wiley Blackwell

Stephen Jezzard, Director of Advertising at Wiley, has over 16 years of experience in pharmaceutical and device healthcare advertising. Before joining Wiley, he worked for News Corporation in many leadership roles within the commercial advertising marketplace for 12 years. Stephen manages all digital, print, and custom advertising programs for Wiley's health sciences (HS) journals and B2B magazine portfolio. He leads internal and external sales teams and manages the full budgetary process for Wiley’s HS publications.  


James Akhbari
Guidemark Health

Aviva Belsky
MJH Life Sciences

Jon Bigelow
Coalition for Healthcare Communication

Hank Blaney

Kevin Bolum
American College of Physicians

Jeffery Bonistalli
American Medical Association

Jaime Brewster 

Emily Chau
SSCG Media Group

Lisa Healy

BioPharma Media Solutions

Rob Heller
Heller Agency

Eugene Lee

RJ Lewis
eHealthcare Solutions

Karima Sharif
Publicis Health Media

Michele Sirkin

Sima Sherman

Cleveland Clinic Foundation

Board Member Emeritus

Art Wilschek
The New England Journal of Medicine (Ret.)