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Pharma Forecast 2021 | Evolving Strategies for Medical Media and HCP Engagement
Thursday, October 29, 2020, 2:00 PM - 3:00 PM EDT
Category: Annual Events

Pharma Forecast 2021 | Evolving Strategies for Medical Media and HCP Engagement

With disruption comes opportunity, especially for those who can move quickly to innovate and adapt. As the pharmaceutical industry pivots marketing strategies in response to reduced access, a moratorium on in-person conferences and events, and new digital/virtual platforms, how will this impact medical media strategies in 2021? Join the AMM as we bring together industry leaders to share how their organizations are responding to current circumstances and rewriting the rules for engagement and ROI.

Participants:
Jim DeLash, US Marketing Director, Customer Experience (CX), Vaccines @ GSK
Lori Holland-Hancock, Director, Multi-Channel Integration Team, Oncology @ Merck

Moderated by:
Jason Carris

Register for Zoom Access | Simulcast on Facebook Live